Validity: 2018-12-30
Validity: 2018-12-30
Validity: 2018-12-30
Validity: 2018-12-30
Validity: 2018-12-30
Validity: 2018-12-30
Validity: 2018-12-30
Like all good ideas, Reid began with someone wanting to find a better way. James Reid saw that buying a bike from a traditional retailer came with an inflated price - as the brand, agent, importer, wholesaler and retailer all added margin to the bike.James’ idea was that if you could sell a bike direct from the leading manufacturers through your own stores, then the customer gets a better bike for their money. This simple idea has built the success of Reid Cycles. A family owned business that began in a Melbourne garage in 2009 and has grown to have stores across Australia and distribution into 15 countries around the world.
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